MY FIRST STEIFF– heirloom quality - proudly gift this sweet teddy bear for a baby shower, first birthday or other special occasion ORIGINAL STEIFF since 1880 The "button in the ear" stands for Steiff's promise to create plush toys with the highest standards of quality, safety, workmanship and material quality 10", Premium Stuffed Animal Finest Craftsmanship – Each bear is individually handmade to ensure the highest quality and rigorously safety tested